Boot Camp, EasyCare, Inc. Dealer Blog

New Hoof Boot on the market?

We received this picture from Sally Hugg, one of our Hoof Practitioners. 

So, is this the hoof boot of the future?

EasyCare Education: Barefoot vs Shod - Seeing Is Believing!

Hoof Care Practitioner Patrice Sager of Lost City, WV sent these clips in from You Tube and they really do say it all.  Educating your clients is key to selling hoof boots.  EasyCare has an excellent website for educating yourself, clients and sales staff in order that they may truly understand the significance of the barefoot lifestyle; how and why EasyCare hoof boots and Comfort Pads are used and why they should play a part in every barefoot horse's life.

EasyCare Dealer Locator

EasyCare has a very broad advertising campaign to promote our products and dealers.  If you are not on our dealer search you may be missing out on potential business.  Here are just a few magazines where you will find our advertisements...

Trail Blazer

Perfect Horse   

Western Horseman

Take some time to check and see if you are listed on the dealer search, it may just help you sell more boots.  Remember, these are just a few magazines where you will find EasyCare ads, don't miss an easy opportunity to have a customer locate your store.                                                                                                                                        

Show Your Customers EasyCare's Interactive Catalog

EasyCare has it's new interactive 2008 catalog up on the web.  It can be downloaded and/or sent to your customers.  This is a great resource if your customers need information on how to measure, deciding which boot is right for them, or reading more about our products.  Not only does it contain product updates and information, but it summarizes our 2007 Hoof Boot Contest and provides numerous testimonials from our customers. Last year, thousands of these catalogs were downloaded from our site.

For the complete catalog, click here.

EasyCare Inc. Expands Donations Program in 2008!

Tucson, AZ – January 25, 2008 – EasyCare is committed to supporting the groups, organizations, and dealers who support them. EasyCare wants to give back in a variety of ways and has continued to develop and expand upon their existing donations and sponsorship program for 2008.

Click here to read more.

EasyCare to Attend Equine Affaire in Pomona, CA

Three EasyCare employees will be attending Equine Affaire January 31-February 3 at the Fairplex in Pomona, California.  Nancy Fredrick, Marcie Mendoza and Karen Chaton will be on hand to give out information and user tips.  This will be an information booth only and we will be sending interested customers to the vendors that carry our products.  If you will be a vendor at the show please stop by our booth (building 8, booth 841) and give us your information so that we can send customers to you!

It is always helpful to have a preprinted page made up that lists your company name, booth number, products available from your location and how to reach you after the show.  Many customers need to go home and measure for hoof boots and will order once Equine Affaire is over. 

Click here for a list of this year's clinicians/presenters.  This is usually a great show, and we look forward to seeing you there!

The Black Heritage Riders Cross The USA In EasyCare Hoof Boots

The Black Heritage Riders are going strong as Miles Dean and Sankofa along with Reggie Gough make their way on a journey riding horseback from New York to LA!  Miles Dean, executive director of the New Jersey-based non-profit organization set out on a 6,000-mile trek from New York to California in September.  The 58-year old elementary school teacher is on a mission to educate people about African-American contributions and achievements.  Dean tries to average about 30 miles each day he is on the road and he hopes to reach California by February, which is Black History Month.  Hoof Care Practitioner Carrie Christiansen of Browns Mills, NJ provided Miles horses with a good trim, boots and education on booting.  Dean's horse sports Old Mac G2's in the front and Easyboot Epics behind, all with Comfort Pads.  Check them out in action and click here to track their progress!

EasyCare back in the office after busy WESA show

We (Karen, Cathie, Chris, Debbie and Brian) are settling back into the office after a busy 5 days in Denver.  We were attending  the WESA show.  We had a great time talking to dealers about our current product line, as well as some exciting new additions we have going to have 2008.  If you had a chance to stop by, thanks for taking the time, if you could not make it, please feel free to contact us with any questions.  As always, we appreciate your business.

                                                

New Dealer Pricing

By now you all of EasyCare's Dealers should have received a 2008 dealer packet.  If you have not yet received one, please call us at 1-800-447-8836 and we will be happy to send you one.  It contains a catalog, calendar, dealer letter and a price sheet. 

We have implemented a new pricing structure, which should benefit many of you.  The 2008 price structure is a "level" or "tier" structure that is based on what you purchased from EasyCare last year.  Your rep will let you know what level you currently buy at and how you can achieve deeper discounts. 

January 2008 Newsletter

Boot Camp Dealer Newsletter January 2008 in this issue :: 2008 Dealer Packets are on the way :: How Easyboots Saved Bryce Canyon for Bubba! :: EasyCare Event Schedule :: Team Easyboot Update :: EasyCare Trivia Contest :: How to know if you horse has problem hooves? :: EasyCare $10,000 Hoof Boot Contest Dear Dealer, Happy New Year! We hope everybody had a safe and healthy holiday. 2008 is already upon us, and there is so much to do and so many things to tell you about! The first item is a change to the EasyCare return policy. It has been upgraded and is now as follows: EasyCare 30-Day Money-Back Guarantee. We back all of our products with a money-back guarantee. If you are not completely satisfied with this product for any reason, EasyCare will gladly refund your purchase price (excluding shipping and handling) within 30 days of purchase. To qualify all products must be returned to place of purchase and have a dated receipt. Offer not valid for EasyCare bargain bin, factory seconds or custom boot purchases. Please see your 2008 Dealer Packet or contact us 800-447-8836 for additional information.   2008 Dealer Packets are on the way Make sure to check your mail!   Your 2008 dealer packets have been sent. There are some important changes that will affect all dealers, so make sure carefully look through all of the material. Be sure to check out our new catalog and calendar which are enclosed as well. As always, don't hesitate to contact us with any questions   EasyCare Event Schedule Come and see us at the following events....   WESA, Jan. 11-15, 2008 EQUINE AFFAIRE, Jan. 31 - Feb. 3, 2008 WHEATBELT, Feb. 7-9, 2008 EASTERN MOJAVE SCENIC ENDURANCE RIDE, Feb. 16-18, 2008 BETA, Feb. 17-19, 2008 AMERICAN ENDURANCE RIDE CONFERENCE, Feb. 29- Mar. 1, 2008 learn more...  EasyCare Trivia Contest   Enter for your chance to win one of several pairs of hoof boots!   Visit our website to find the answers to the following trivia questions. All submissions with the correct answers will be put into a drawing to receive a pair of our newest hoof boot model; the Easyboot Edge, when it is released later this year. We will give away ten pair of the new boots. Contest starts on January 1st and ends March 31st. Winners will be announced in the May 1st EasyCare Newsletter.   Who won the 2007 EasyCare Hoof Boot Contest? What is the name of the new hoof boot that is being introduced in 2008? What is the name of Karen Chaton's blog? Where can you find the EasyCare privacy guarantee? What month/year did the first edition of the EasyCare Newsletter appear on our web site? How many colors do our stowaway packs come in? Which of our boots is rated as being the easiest to apply? EZ Ride Stirrups are the # 1 what? Which Boot designed by EasyCare is best for riding in muddy conditions, wet grass and snow surfaces? What size Comfort Pad should be used in a size 3 Easyboot Epic? learn more... How to know if you horse has problem hooves? By Chrisann Ware As an Equine Myofunctional Therapist dealing daily with equine musculo-skeletal problems in my clients horses and through Equethy workshops (who have now delivered hundreds of workshops all over Australia in the past six years), I have had the pleasure to meet many horse owners who turned to barefoot rehabilitation. The comment I hear all the time after they see the dramatic changes that occur both in hooves and bodies is "I wish I had known how to spot hoof problems earlier.... I could have helped my horse years ago instead of wasting all that time while he was getting steadily worse......I feel like such an idiot!" Full story...   How Easyboots Saved Bryce Canyon for Bubba! The cost and effort of installing the Easyboots foamed in place was minimal; the peace of mind that came from knowing Bubba was protected on the trail was priceless. If there is a tough trail in front of you, Easyboots can smooth your way. Bubba and I sure won't leave home without them. ~Karl Phaler and Bubba click here to read the entire report...     Team Easyboot Update We received so many really great applications! It made the selection process a difficult one. We selected 100 individuals to participate in Team Easyboot. Team Easyboot members will be a great assett to EasyCare. They will help us with testing new products and providing feedback. In addition, they are also available to help other hoof boot users. A list of Team Easyboot members can be found here. We have also started a Team Easyboot blog. In it you will be able to find information on EasyCare hoof boots, tips on using boots, and information on upcoming events. Be sure to check it out and feel free to participate by asking questions. Our Team Easyboot members all have a good deal of experience using our products and will be able to provide you with a broader range of solutions! Learn more about Team Easyboot EasyCare $10,000 Hoof Boot Contest Enter today for your chance to win! In 2007 we had 81 riders complete more than 19,000 miles using Easyboots on barefoot horses! These riders have been competing successfully on bare-booted endurance horses in ride distances of 50 miles and up. Every distance ride has been completed by these riders, from single day 50's, 75's, 100's, and up to five day 250 mile multiday rides. Enter today for your chance to win your share of prizes and awards! In 2008 the hoof boot contest is open to ALL horses using EasyCare hoof boots riding ALL distances! That means barefoot or shod, 25 miles and up! $10,000 will be awarded to the riders who complete the most American Endurance Ride Conference (AERC) or Australian Endurance Rider Association (AERA) miles in 2008 using two or four EasyCare hoof boots. Entry forms...   You may find some of the following links useful: EasyCare Catalog Hoofcare Practitioner Lookup EasyCare Dealer Lookup EasyCare RSS Feeds EasyCare Blogs If you have any questions about our products feel free to call our friendly staff at 1-800-447-8836, e-mail: questions@easycareinc.com or visit our website at www.easycareinc. com Be safe on the trail, Brian Mueller EasyCare, Inc. email: admin@easycareinc.com phone: 800-447-8836 web: http://www.easycareinc.com

Equine Justice

Check out this cartoon of a horse who takes matters into his own hooves!   

New Year Resolutions

Well here we are 2008!  As usual we all tend to make some New Year's resolutions.  63% of people are faithful to their resolutions and 67% make three or four resolutions.  Whatever your resolutions are for this year we at EasyCare wish you all a healthy and prosperous New Year.  We are looking forward to lots of exciting things here at EasyCare in 08' so fasten your seat-belts cause here we go.....

Abraham Lincoln-

"Always bear in mind that your own resolution to succeed is more important than any one thing."

EasyCare Hoof Boot Size Calculator

As most dealers know, the most important factor when buying boots is sizing!  We are always trying to make sizing as easy as possible, we have very helpful information on our website.  Our latest tool is our hoof boot size calculator, this cool new calculator makes it even easier for your customers to make sure their horses are properly fitted!  Make sure to visit easycareinc.com often for more helpful information.

EasyCare's New 30-Day Money Back Guarantee!

We've announced a new 30-day money back guarantee policy that will allow customers to receive their money back if they are not fully satisfied with any EasyCare, Inc. product.  That's right! The new improved guarantee is one of the strongest in the industry, making EasyCare hoof boot products risk-free for customers to try. 

By offering a "no questions asked" 30-day money back guarantee EasyCare gains a competitive advantage within the hoof boot industry. The new EasyCare money back guarantee took effect January 1, 2008 and applies to all new orders.

"Our goal is to gain consumer confidence by making our products completely risk free," explained Brian Mueller, Director of Sales for EasyCare.  "Our products have been proven on thousands of different horses and over every type of terrain.  We believe we are the best at what we do based on our years of experience, knowledge and customer results.  EasyCare has always been committed to providing the best service in our industry. We are so sure you and your horse will love our products, we decided to upgrade our return policy.  We know that once you try our products you will continue using them."

EasyCare 30-Day Money-Back Guarantee
We back all of our products with a money-back guarantee. If you are not completely satisfied with this product for any reason, EasyCare will gladly refund your purchase price (excluding shipping and handling) within 30 days of purchase.   To qualify all products must be returned to place of purchase and have a dated receipt.  Offer not valid for EasyCare bargain bin, factory seconds or custom boot purchases.

In the next few days you will be receiving a 2008 dealer packet that contains the details of this program.  If you have any questions please call your representative at 1-800-447-8836. 

Winterizing your horse!

Winter weather can be responsible for stresses that can compromise your horse's health.  The good news is that you can prevent some of that stress through proper feeding management.  Most horses have some "down time" in winter, where adverse weather will not permit much riding or showing activity.  It is during these times that it is easy to neglect your horse's nutrition program.

Click here for the rest of this article!

How The West Wasn't Won!