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May 2008

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EasyCare Hoof Boot Size Calculator

  • EasyCare Hoof Boot Size Calculator
    This is a great tool for calculating which size boot you'll need -- just type in your horses hoof measurements and it'll automatically calculate the size you'll need for each of our boots -- Easyboot (New and pre 2005 versions), Epic, Bare, Old Macs, Boas and Soakers. You do need Microsoft Excel to use this.

2007 EasyCare, Inc. Catalog

EasyCare Video Updates

EasyCare Product Updates

EasyCare's Updated 2008 Catalog has a new look

Catalog08v2noprices_discover2_mediu EasyCare's latest 2008 catalog has a new cover! EasyCare offers the best selection of hoof boots in the industry but our line of products doesn't end there! EasyCare also has a fantastic selection of other items for the trail horse and rider.  We offer everything from E-Z ride stirrups (On sale now!) to comfy sheepskin saddle covers to our unique stowaway saddle packs.  Don't wait to take advantage of this months stirrup sale and check out all the great gear we have to offer.  Now is the time to stock up on all the things your customers will be needing and wanting to enjoy a summer of riding!

EasyCare Airs on ABC News!

Barebarefoot1 EasyCare's hoof boots were recently aired on ABC News in a featured clip about new developments in hoof protection. EasyCare Dealer and hoof care practitoner, Bonnie Hellevig of San Francisco, California helped us out as she demonstrated and talked briefly about hoof boots and their advantages.  Thanks Bonnie for helping us spread the word about EasyCare's products and natural hoof care!

EasyCare Dealer, High Performance Hooves Clinic Is Huge Success!

Jay and Q DeHart, EasyCare dealers and operators of High Performance Hooves out of Stevensville, Montana held their first natural hoof care clinic this past month in Corvallis.  Despite the snow and ice, Q reported that the clinic was a huge success, with 75 people attending, some from as far as Southern California!  When Jay spoke on the topic of booting there were lots of questions and interest.  Dawn Easyboot_girls1Merrill (Team Easyboot Member) came along to help and manned the table with the boots and pads.  Dawn addressed many questions on booting in regards to the advancements in booting and hoof boots; the ease of putting them on as well as the many benefits they offer the horse. For those of you interested Jay and Q will be holding additional clinics in the Whitefish/Kalispell, MT area the last weekend in May.  Contact them or the Backcountry Horsemen of Kalispell for more information.  They will also be giving a brief Barefoot Hoof Care chat and demo at the 2008 Horse Expo, at the Sapphire Event Center in Corvallis, MT on Saturday, April 12th.  See their website:  www.sapphireeventcenter.com for more info on the Horse Expo.Clinic_attendance1

EasyCare Product Images

Updating your website?  Printing a new catalog?  If you need any EasyCare images for your website or for print ads you can find them on our website!  Just click here!   Eclogowebaddress

Please feel free to contact us with any questions!

Links to useful information for EasyCare Dealers

The following information was sent with our 2008 authorized dealer packets: 

Continuous website updates help you and your customer’s size, fit, use and repair hoof boots. We hope that you will take advantage of this useful information: 

1. Video clips that give instructions on boot fitting and repair which will help you address customer questions with confidence.

2. Informative articles about keeping a barefoot horse.

3. Testimonials about what our hoof boots have done.

4. Blogs that provide helpful tips and the latest updates. The Boot Camp blog is set up just for dealers, make sure you visit often for useful tips and great specials.

5. EasyCare product images and descriptions for catalogs, ads and websites that can be downloaded from the Dealer’s Cornerand more!

6. Dealer Search is now located on our home page (If you are not listed, please contact us and we will get you added ASAP)

EasyCare Continues "Fill Your Truck" Program!

Mid_feb_082_0051 EasyCare knows the vital role hoof care professionals play in natural hoof care.  We want to make it easy for you the professional, to provide the best for your clients.  As a professional, having the right products, (boots, pads and accessories) is essential when out on a call.  EasyCare is offering an exclusive program designed just for Hoof Care Professionals that immediately puts our top selling boots in you hands. Don't miss out on this fantastic program, contact Debbie Schwiebert at 800-447-8836 X 2224 or dschwiebert@easycareinc.com for more information and "Fill Your Truck" TODAY!

EasyCare Dealer Jay DeHart Gets Press In Montana

Dehart Photo by MICHAEL GALLACHER/Missoulian

It's taken years of training to prepare Jay DeHart for his career in natural barefoot hoof care for horses. DeHart believes that horses can survive quite well without horseshoes.

STEVENSVILLE - A couple of years back, Jay DeHart decided he wanted to learn how to shoe his own horses.  So he signed up for classes with a certified farrier in Bozeman and began to study the craft.
The more he learned, the less sense it all made.  DeHart's 20 years as a mechanical engineer probably had something to do with that. He knew a thing or two about physics, energy conversion and fluid dynamics. And as he learned how nature had intended a horse's hoof to expand and contract to absorb its weight as it moved across the landscape, and that movement was vital for its circulatory system, the idea of confining the hoof within a metal shoe seemed strange. A horse's hooves are meant to act as shock absorbers. Putting a constrictive metal shoe around the hoof is about the same as putting a board in the springs of car, DeHart said. The hooves can't absorb that force when they're shod, especially with a rider, he said. Mechanically, it just didn't make any sense to me. I thought there had to be another way. DeHart's search led him to a Missoula bookstore where he discovered a book by natural hoof/horse care guru Jaime Jackson. After years of studying wild horse hooves - which, of course, aren't shod - Jackson developed techniques to mimic what he'd seen. Now, horse lovers like DeHart and his wife, Q, are embracing the idea of letting their mounts go barefoot.
The couple's three horses - an Arab, a draft/quarter horse cross and a miniature - are all without shoes these days. Q takes her Arab on long rides into the rocky Bitterroot Mountains without even the protective rubber boots that are recommended for the newly barefoot mounts.  My horse goes everywhere barefoot,Q said and her feet look beautiful. The more riding you do, the tougher they get. It takes some time for a horse's hooves to readjust to their shoeless environment but that doesn't mean horse owners have to give up their trail rides or hunting trips. While a horse's hoof is getting stronger through regular trimmings, diet and exercise, its owner can outfit it with rubber boots when it ventures out of the pasture. The shoes cost about $100 a pair. The DeHarts have found that front hooves are usually the ones that need the most protection.
It does take some time and patience to make the switch, Q said. Horse owners can also help their mount's hooves adjust with a diet low on sugar (put that sweet feed away), making sure they get plenty of exercise, and adding about 4 inches of pea gravel around the water trough. The gravel stimulates the hooves and the horse's feet respond.  Pea gravel works wonders, DeHart said. DeHart is currently working through the intensive two-year process to become a certified natural hoof practitioner through Jackson's America Association of Natural Hoof Care. I've almost completed all my training, he said.  Working with mentors and peers, I've learned how to trim a horse's hooves to resemble the wear patterns of wild mustangs.
Through mostly word of mouth, DeHart has been finding work around Montana. Every horse presents a different challenge. DeHart's first visit includes a mustang trim and sometimes some advice on how a horse owner might be able to improve the living conditions of their steeds.
A horse's hooves mirror what's going on above, he said.  Trimming is only about 10 percent of this. I often can offer some information that will help steer owners in the right direction for improving their horse's environment. The cost for keeping a horse barefoot is comparable to shoeing, he said. While every horse is different in how often they'll need to be trimmed, DeHart said the average is about once every five weeks. Right now, he charges $40 a trim.
Horse owners who want to learn more about natural hoof care might want to circle March 29 on their calendar. The DeHarts will host a workshop that day at the Bitterroot Valley's Sapphire Event Center in Corvallis. The cost for admission is $30 in advance, $40 at the door. We're planning on offering a lot of information to people, he said.  Hopefully people will get interested. For us, it's all about having healthy horses. That helps everyone in the long run

EasyCare changes Bun Warmer design!

They're new, they're universal (Western or English) and they're here at EasyCare!

Made of a waterproof and breathable rip-stop nylon shell, with a fleece lining that extends from edge to edge. The weighted corners allow for the best stay-put rump rug in the endurance world. Elastic drawstring cinch cord on each side also allow for easy roll-up and storage while riding.  These new rump rugs are easy to cinch up and easier to attach to your saddle. They measure front to back 31" and side to side 50 1/2".

Rumprug1 Rumprug2_2

EasyCare Dealer of the Month-Battle, Hayward and Bower

Battle, Hayward and Bower ltd, located on a five acre site in Lincoln, is the United Kingdom's leading manufacturer and largest wholesaler of equine, animal health and pet products.  They are EasyCare's exclusive distributor in England (they distribute product to tack stores and hoof care practitioners) and were first established in 1832. Battles was incorporated in 1933 has over 170 years of experience!

Battles manufacturers over 1,000 products ranging from hoof oil, saddle soap, herbs, supplements & more!  On the wholesaler side they have 7,000 items in their product line with items ranging from wormers, to grooming, to supplements and much more!  They take pride in their next day delivery service and their cutting edge systems. 

I had the pleasure of meeting a number of the Battles employees while at BETA in February of this year.  Beta_2008_002 We are expanding our international presence, and they have been very instrumental in getting the EasyCare name known in the UK. Thank you, Battles!

Chris Freeman, International Dealer Rep

EasyCare invades England at Beta International

EasyCare was in Birmingham, England at Beta International earlier this week.  We had a very successful show supporting existing UK distributors, New Equine Wear and Battle, Hayward and Bower.  We also had the opportunity to meet several potential new dealers and distributors in Europe, Asia, Africa and South America.  Natural hoof care and the use of hoof boots is taking off all over the world, EasyCare plans on giving horses and horse owners the best Edge in alternative hoof care. 

Beta_2008_002

Beta_2008_battles_3

Hoof Trimming for Barefoot Performance Horses

Sharon O'Brien-Lykins of HorseDesigns.Com in Penn Valley, California created this fun video of her trimmer, Michelle Smith, of Nevada City, California.... Here is what Sharon had to say, "She (Michelle) trims about 200 horses around here and is an excellent trimmer. I used to trim my own horses but got too busy and I'm so happy to have heard of her!  She recommends the EasyCare products and Hoofjack, to her clients, too."

EasyCare Dealer Locator

EasyCare has a very broad advertising campaign to promote our products and dealers.  If you are not on our dealer search you may be missing out on potential business.  Here are just a few magazines where you will find our advertisements...

Trail Blazer

Perfect Horse   

Western Horseman

Take some time to check and see if you are listed on the dealer search, it may just help you sell more boots.  Remember, these are just a few magazines where you will find EasyCare ads, don't miss an easy opportunity to have a customer locate your store.                                                                                                                                        

Brian

The Black Heritage Riders Cross The USA In EasyCare Hoof Boots

The Black Heritage Riders are going strong as Miles Dean and Sankofa along with Reggie Gough make their way on a journey riding horseback from New York to LA!  Miles Dean, executive director of the New Jersey-based non-profit organization set out on a 6,000-mile trek from New York to California in September.  The 58-year old elementary school teacher is on a mission to educate people about African-American contributions and achievements.  Dean tries to average about 30 miles each day he is on the road and he hopes to reach California by February, which is Black History Month.  Hoof Care Practitioner Carrie Christiansen of Browns Mills, NJ provided Miles horses with a good trim, boots and education on booting.  Dean's horse sports Old Mac G2's in the front and Easyboot Epics behind, all with Comfort Pads.  Check them out in action and click here to track their progress!

Forecasting your EasyCare sales for 2008!

I ran across this article on retail forecasting on the SAS website.  The article "Demand Forecasting in Retail" by Michael Gilliland.   Explains although there are challenges when it comes to forecasting, that ultimately the objective of any retail business is to have the right product, at the right time and in large enough quantities. 

Remember forecasting your sales helps EasyCare forecast our sales, in the long run it helps everyone keep items that are in demand, in stock.  Click here to read the entire article.

EasyCare Comfort Pads Testimonial

VanessawaterswebThe comfort pads you sent for me to try on my ringbone horse "Beene" are working wonderfully!! He is sound on all surfaces. Ed and I will certainly tell our "BenTheyre" trail riding readership that we like the pads. The article due next (for Jan 08) is going to talk about our observations on the trend to natural hoof care... utilizing the innovations in hoof protection with increasing trend of travel trail riding hoof care needs. I purchased a "hoofjack", tools, and 3 sets of Bares to test for "real use" for the article. Our farm site is www.bentheyre.com. Readers really like to go to our site if we have some little extra info for them to find when they visit. We are thinking maybe a listing of the items we liked best...

Thanks again for the pads!

Vanessa Waters

New Information on Laminitis Pain

EasyCare December Newsletter

Winter Newsletter
EasyCare, Inc. Newsletter
Dealer Newsletter
December 2007

All of us at EasyCare would like to wish you and yours a happy and safe holiday season! May your home be filled with warmth and happiness during the holidays and all throughout the year. Please note that EasyCare will be closed for a holiday break beginning on December 24th and will open again on January 7, 2008.

We'd like to improve our educational materials in 2008 and would love to hear from you. What would you like to see? What could we provide that would help make using hoof boots easier? You may submit your comments to us through our contact us form, via email or by calling 1-800-447-8836. If you or one of your customers are experiencing problems with your boots, please use this form. We'll do everything we can to help you!

The benefits of using EasyCare Comfort Pads with EasyCare Hoof Boots
 
December newsletter 

It's great to hear from dealers and end users when they have found ways to use our products in ways that can help their horses. Click the link below to read a comment from a rider who is in the EasyCare Hoof Boot Contest who has had a great experience with comfort pads.

learn more...

EasyCare Hoof Boot Contest
 
Dave Rabe Gallops 


Congratulations to the winners in our 2007 EasyCare Hoof Boot Contest! For the complete results, click here.

These riders did a great job and worked really hard to achieve their successes and we're really proud of them. Nearly eighty riders completed more than 18,000 miles! If you'd like to give the contest a try in 2008 (the ride season started December 1st) you can get more information and download the forms here. Good luck!

 
Thank you Easyboots!
Seeing her in no pain was worth all of the effort!
Miss Bear Cat

I found great interest in reading the stories of barefoot horses and navicular syndrome on the EasyCare website and decided a few months ago to give Kitty one last chance to heal naturally. It has only been three months but Kitty has almost fully recovered. She stands squarely, does not point and will allow all of her legs to be held and trimmed.

learn more...
EasyCare Educational Videos
 
Easyboot Bare 

Check out our educational videos and learn how to make adjustments and repair your boots. We have a wide selection of videos, so be sure to check them out. If you have a boot that needs repairing, you may want to see if you can do it yourself.

You can find our videos on our website or on youtube.com. Do a search on youtube for the name of your boot, or for EasyCare.

learn more....
What's new at EasyCare?
 

Check out the Boot Camp Dealer Blog for the latest news on our new and updated products. You can subscribe via RSS feed, by email, or simply bookmark the page in your browser. Make sure you check out our other blogs as well.

From the Horse's Mouth. Behind the scene development of hoof boots and the latest EasyCare happenings.

EasyCare Customer Help Desk

Q & A With the Vet Ask Dr. Teskey a question about natural hoofcare!

Karen's EasyCare & Endurance Musings

 

We are still accepting applications for Team Easyboot. To learn more about this exciting new program, visit our website or click here. We will begin the selection process in December.

If you have any questions about our products feel free to call our friendly staff at 1-800-447-8836, e-mail: questions@easycareinc.com or visit our website at www.easycareinc. com

You may find some of the following links useful:

  • EasyCare Events
  • EasyCare Catalog
  • Hoofcare Practitioner Lookup
  • EasyCare Dealer Lookup
  • EasyCare RSS Feeds

    Thank you for taking the time to read our newsletter! Please let us know if you have any ideas or suggestions on how to make it better.

    Be safe on the trail,

    Brian Mueller
    Brian Mueller
    EasyCare, Inc.
    phone: 800-447-8836
  • New POP Displays for EasyCare

    Boxpopheaderpreview

    We are working on some new point of purchase displays for our dealers.  Here is a preview! 

    Easyboot Epic Testimonial

    Soon after I purchased Miss Bear Cat (Kitty) 10 years ago as a Western Pleasure Show horse, she was diagnosed as having navicular syndrome, though x-rays showed no real damage. We went through all the typical pads, egg bars, bute but nothing seemed to change things much.

    In time Kitty became my trail horse and we enjoyed our Sunday morning rides within the limits of her ability. She would weave left and right down hills, tread cautiously and slowly on hard ground. Eventually she would not stand to be shod in the back because of the difficulty bearing the weight on the front during the process. So Kitty became barefooted in the rear using Easyboots for trail riding.

    I found great interest in reading the stories of barefoot horses and navicular syndrome on the EasyCare website and decided a few months ago to give Kitty one last chance to heal naturally. It has only been three months but Kitty has almost fully recovered. She stands squarely, does not point and will allow all of her legs to be held and trimmed.

    In her Easyboot Epics front and rear we are off every week for a fast paced trail ride outpacing the horses she always trailed behind. I truly believe that she is passed any problem she has had and I know we will be back at the shows this fall.

    Thank you Easyboots. Seeing her in no pain was worth all of the effort!

    Martintodtweb -Martin Todt

    Bensalem, PA

    The benefits of using EasyCare Comfort Pads with EasyCare Hoof Boots

    Dscf9105_small It's great to hear from end users when they have found ways to use our products in ways that can help their horses.  Below is a comment from a rider who is in the EasyCare Hoof Boot Contest (currently placing in the top five) who just recently attended the recent Pete Ramey clinic in California.  Comfort Pads are a great accessory item to sell with our EasyCare hoof boots!  If you'd like more information on them or would like to place an order, please contact your sales rep. 

    An important point I got from the clinic is to use my boots more. I have really only been using the boots